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Redbridge Beer -- the saga continues
I am tired of endlessly searching for my favorite gluten free beer. It's not in any of my favorite restaurants. It's not available at Wal-Mart or Hyvee anymore. Whenever I ask the managers, I hear the same thing: "we just can't get it anymore." There is never a reasonable explanation.
And then on the internet, there are all the rumors: it's been discontinued; there's not enough demand; they are reformulating it. So I decided to investigate.
I contacted Anhueser-Bush at 1-800-342-5283 to get this issue resolved once and for all. After a lot of "let me look up the locations where they sell it near you" and me repeatedly stating that it's nowhere to be found, the representative finally put me on hold and got the true information.
I live in Oklahoma, which is 1 of 5 states (Colorado, Kansas, Minnesota, Oklahoma and Utah) that has a 3.2 law. This means that state law permits general establishments, such as supermarket chains and convenience stores to sell only low-point, or 3.2, beer. Redbridge was originally formulated at over 4%, creating a legal dilemma for these five states.
To simplify things for Anhueser-Bush, they are currently reformulating Redbridge to 3.2% to meet all states' requirements. We should be seeing Redbridge back on the shelves in pretty short order. When pushed for a time frame, I was told 1 month. I am excited to hear this, but won't be holding my breath!
All in all, it's good news for Redbridge lovers!
6 comments
I've been wondering where Red Bridge went also! I will be glad to see it back on the shelves.
Thanks Again for your research,
Beth
-John
So why did they pull it out of the liquor stores which allow for 6% alcohol content on beer? Did they mention anything about that. I really hope it is soon. I can't take New Grist or Bards anymore. The taste of Redbridge is just so much better.


